Why you need to find your true audience to make money
Thursday, 26 March 2020
by Maloy Luakian
If you're stuck at home, this is a good time to start thinking about who your true audience or customer is and be ready when things go back to normal.
- Published in Branding Tips, Marketing Basics
3 things no one tells you before you start an Ivy League MFA in Creative Writing
Thursday, 19 March 2020
by Doretta Lau
A writer who attended an Ivy League MFA in Creative Writing shares the most important things she learned from the program
- Published in Writing Tips
Why did The Strokes get so much hate?
Wednesday, 11 March 2020
by Maloy Luakian
A case study on how marketing turned people against The Strokes--a cautionary tale about timing and narrative.
- Published in Marketing Case Study
5 Effective ways to stop writer’s block
Thursday, 05 March 2020
by Doretta Lau
A professional writer and editor shares strategies on effective ways to stop writer’s block. The key is to assess and take the appropriate action.
- Published in Writing Tips